SEARCY, Ark. – For the third year in a row, downtown Searcy will be the place to be on New Year’s Eve with a big, family-friendly event; Searcy Beats & Eats’ end of the year Ball Drop and Laser Show.

Thousands are expected to make their way to the Searcy Landing for the New Year’s Eve Ball Drop & Laser Show. Now in it’s third year, Beats & Eats once again concludes its downtown festivals with their NYE Bash. This year’s event begins at 9:30 with a laser and fog show show, features DJ’s from Crown Entertainment.

The event is fun for the whole family. The Beats & Eats volunteer committee have planned activities for the kids. Harding University will also have the Family Fun Zone, which will include face painting. Brian Maddox Insurance Agency, Inc. is sponsoring a mirror selfie station for attendees to capture the moment with friends and family. Pia Designs is sponsoring the Robbins Sanford decorations, the downtown event venue which will also have a dance DJ for those seeking a few minutes to warm up inside.  ARcare will be handing out 2020 wearables to add to the festivities. Mize Heating and Air, Inc is bringing their snow machine to create a winter wonderland amongst the lasers.

Ansley Watson, host of KATV Channel 7’s Good Afternoon Arkansas will be the host emcee for the evening while KATV broadcasts live shots from the event state-wide throughout the night.

The featured attraction will be the newly updated LED animated ball drop designed and fabricated by Clairday Electric. This year, the ball will display a colorful range that culminates to a pulsating burst climax at midnight. Tasty treats and cold and hot beverages will be available for event goers.

For more information about the Beats & Eats Ball Drop and Laser Show, visit the B&E Facebook page.